…To the Video Marketing Boom!
At VideoMarketingBoom.com our foundation is the Bizness Edge podcast, but we are also a marketing company. Yes, we are tapping the hottest on-line phenomena – the podcast. But this is only the beginning. From that podcast we create a variety of content packages for your use on-line.
Podcasting is an on-line phenomena. According to the Pew Research Center, “The percentage of Americans who have listened to a podcast in the past month has almost doubled since 2008, from 9% to 17% by January of 2015. The percentage listening in 2015 was up two points over 2014 levels (15%).” Other important statistics on podcasting include: 1) Apple has surpassed 1-billion subscriptions for podcasts via iTunes and... 2) only 3% of marketers are using podcasting in their social media marketing.
The Bizness Edge offers important advantages to local businesses. First is the exposure they receive from being seen, either live or on-line recording. Next, the show provides evergreen content to its guests in the form of audio and video snippets of the hour-long interview. These short pieces can then be used in a variety of ways from web site content and email marketing to social media platforms. Another positive, these short portions of the interview, when posted on other sites, can significantly improve “Search Engine Optimization” which simply means your site can be more easily found by the likes of Google and Yahoo.
How would you like to have…
Videos (multiple) of you talking about your personal philosophy for life and business.
In depth conversation that highlights your passions as well as your high level of expertise in your industry.
Audios (optional) of you demonstrating your products or services
Training on how to put this valuable content to work
…all designed to connect you with your potential customer.
These media can be used to drastically change your business – from getting exposure to building relationships – all using the power of the internet.
We are experienced in the podcast world – having successfully created The Edge Podcast – and now The Bizness Edge podcast, all creations of Mike G.
We understand the power of this medium and want to help you to leverage it to other forms and formats – optimizing your marketing for a fraction of the cost of traditional media creation.
We have assembled a team of fantastic professionals in video and audio production to support you. Based in Phoenix, Arizona, we can guide and assist you with your local marketing efforts.
How is this Accomplished?
Simply put, we start by interviewing you on The Bizness Edge podcast.
Together, we’ll talk about…
How you got started, why you decided on your industry/niche and why you love it.
We’ll go right to the Edge talking about the hard lessons you’ve learned, how you overcame potentially devastating obstacles and how you apply those lessons today!
We are going to cover what you offer – how it’s unique, the benefits it has for people and how you are emotionally tied to your business because of the people it helps!
We will discover what matters most to you. Be it philanthropy, church, family or little league baseball. Your audience will get to know you and want to do business with you because they like you.
Finally, we will talk about your vision for the future and how you are leading the way in your industry! Ending with what’s next and how that will improve your customer’s experience!
Then, our team of professionals will take this 60-minute podcast and create a series of unique videos and audios for reuse – by you, time and time again.
Our Founder – Mike G
Hello there, my name is Michael Garcia, founder of The Bizness Edge Podcast.
You came here wanting to get more on-line exposure for your business and that is what The Bizness Edge is designed to do.
I am also founder of The Edge Podcast and this experience is why I am reaching out to you. I have found podcasting to be one of the most effective ways to reach and connect with people available today. The success of The Edge Podcast is an example. Launched in November of 2015, it now is growing at a rate of nearly 1000 new viewers per month.
We are here to help you every step of the way. Whether you just have a few questions that need answers or you are wondering how we can do it, don’t hesitate to reach out to us by contacting us at firstname.lastname@example.org.
Thanks for stopping by, and we hope to be getting you the exposure you want in the near future.
Mike G – The Bizness Edge Podcast
Online Marketing Exposed
For the typical businessperson, the online world is complex. You know you need it, but how do you get your arms around it without spending an arm and a leg?
Yes, it can be complex. By the way, this is why, as part of our service packages, we give you Gorilla Marketing 101 training, as a critical how-to guide on a budget.
“In the New Marketing (strategy), you’ve got to build relationships and you’ve got to think depth, not width!” ~ Gary Vaynerchuk – Author, Investor, Keynote Speaker & Marketing Genius
Your Website (or accompanying blog) is the hub of your on-line marketing system. Everything feeds into it – that is where you want your customers to go. You then need to set it up so it can be found by search engines, such as Google or Yahoo. You need to decide what you want people to do when they get to your website– at the very least you want to build your list for later email marketing.
Social media includes a vast array of websites, such as YouTube, Facebook, LinkedIn and others. These are important ways to get exposure and drive people to your business – whether you provide services or products.
The Bizness Edge packages provide you with content you can use – in the form of audios and videos – to use on your various social media channels. This increases visibility and search engine ranking.
Search Engine Optimization (SEO)
We Help Create You an Online Presence, using high-quality videos and audios. These media increase your search engine ranking – making your business more likely to be found in an on-line search.
On-line video marketing is one of the most potent tactics and is instrumental in our overall marketing strategy.
We help you accomplish this…
- Videos to use on your website.
- A YouTube channel where your videos are posted. YouTube is the second largest search engine after Google.
- Videos to post on your Social Media sites.
- Audios to post on-line or send in an email.
- Videos and audios can be used as giveaways in exchange for contact information or as part of an email campaign.
Audio recordings of you talking about you and your business – no hype. Just being genuine. Audio can be used in a variety of ways…
- Short recordings as part of an email campaign.
- Audios to use as a freebie in exchange for the users contact information.
- Posted on other sites, with links to your website.
Our Competitive Advantage is our Promise to You
No one is using the podcast the way we are. As a tool to generate content for republishing and reposting, we provide you with an edge most businesses don’t have – a ready source of marketing content for use in a variety of ways over time.
Plus, it’s a remarkable value!
How Do I do Social Media?
It is not as complicated as it looks. That’s where our Gorilla Marketing Training 101 comes in.
This simple, yet profound, e-book will give you more ideas than you can use. First of all, Gorilla Marketing is defined as low or no-cost marketing tactics. It is designed to be used by any size of business to effectively reach your target market in effective, yet affordable ways. Online marketing, while diverse, is best used in a targeted fashion with a simple strategy in mind – generate leads and customers.
But the key to making it work is content – that’s what The Bizness Edge provides. A flexible, yet elegant way to create content – easily, quickly and affordably.
Contact us today for a no-obligation strategy session.
email@example.com or call 480-269-0373
Still not sure what to do? Simple, let’s have a conversation and see if this is right for you. No pressure, we just want to help you make an informed decision. Call today.
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